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The Leadership App for New Managers

Become the Leader Your Team Believes In

60% of new managers and first-time managers fail within their first two years — not from lack of ambition, but lack of preparation. LeadWise gives you the skills, habits and 24/7 AI coaching to get it right from the start.

No credit card required · 14 days free · Cancel anytime

LeadWise app — weekly audio module screen
From €34,99/month · 14-day free trial
AI Coach Lisa — 24/7

Trusted by managers at

Google
L'Oréal
Microsoft
KPN
Accenture
Google
L'Oréal
Microsoft
KPN
Accenture
Google
L'Oréal
Microsoft
KPN
Accenture

The smarter way to become a great manager

Most managers are promoted with no real training and left to figure it out on the job — learning leadership through trial and error while their team feels every misstep. LeadWise closes that gap with daily coaching that builds real management habits, not just theory you forget by Friday.

You were promoted, not trained

One day you're doing the job, the next you're responsible for other people's performance and growth — often with zero handover. LeadWise builds your management muscle gradually: a few minutes of real practice each week that compounds into lasting capability.

Hard moments don't wait for a convenient time

A tense conversation, a conflict, a performance issue — these happen in the moment, not on a training schedule. Lisa, your AI coach, is available 24/7 to coach you through the actual situation as it's happening.

You don't have days to spare on training

Traditional leadership training pulls you out of the office for days and costs thousands. LeadWise fits into the time you already have — a few minutes a day — so building better habits never means falling behind.

You don't have to figure this out alone

From first-time managers to more experienced team leads.

★★★★★

"I was promoted into management with zero preparation. LeadWise gave me a real framework for the first time — the weekly exercises especially helped me apply things immediately with my team rather than just learning theory."

SM
Sophie M.
Team Lead, Technology · Amsterdam
★★★★★

"The AI coach Lisa is genuinely useful. I had a conflict situation with two team members and asked Lisa at 10pm before a meeting the next morning. She didn't just hand me advice — she coached me through it, asking the right questions until I found my own way to approach it."

JV
Jonas V.
Marketing Manager, FMCG · Brussels
★★★★★

"I've done day-long leadership workshops that cost my company €2,000 without much impact, and a few months of LeadWise has made a real behavioral change, even for me as an experienced manager."

AR
Anita R.
Operations Manager, Logistics · Frankfurt

From sign-up to confident new manager

1

Download and assess yourself

Download the app and complete your free manager assessment in minutes — no credit card required.

2

Start your 14-day free trial

Get full access free for 14 days. Add your payment details any time before day 15 to keep learning — cancel anytime.

3

Build real habits

Three audio modules and one exercise weekly help you turn knowledge into lasting habits, applied directly with your team. Weekly nudges keep you on track, even when work gets busy.

4

Coach on demand

Lisa doesn't just hand you answers. Whenever a real situation comes up, she coaches you through it — asking the right questions to help you find your own way forward.

A month in, you'll think differently

LeadWise gives you three short audio modules (2–5 minutes each) and one practical exercise every week — covering everything from your first difficult conversation to setting team goals and building trust. Every exercise is applied directly with your real team, so you build lasting habits, not just knowledge, and new content keeps arriving each week. This is just a first look.

The most important career shift you'll ever make starts here. This week reframes your identity from doer to leader, gives you a roadmap for your first 90 days, and helps you build the growth mindset every great manager needs.

3 audio modules
The Identity Shift: From IC to Manager
Your First 90 Days as a Manager
Cultivating a Growth Mindset
Weekly exercise
Your Leadership Self-Assessment

Trust is built one conversation at a time. This week you learn what a great 1-on-1 actually looks like, how to listen so people feel truly heard, and why psychologically safe teams consistently outperform the rest.

3 audio modules
What a Great 1-on-1 Looks Like
Active Listening in Practice
Why Safe Teams Outperform
Weekly exercise
Aligning with Your Manager

Managing people who used to be your peers is one of the hardest transitions in management. This week helps you navigate that shift, build a consistent 1-on-1 rhythm, and understand why authenticity — not authority — is what earns lasting trust.

3 audio modules
Managing People Who Were Your Peers
Building Your 1-on-1 Rhythm
Why Authenticity Builds Trust
Weekly exercise
Lock in Your 1-on-1 Cadence

Success no longer looks like it used to. This week helps you redefine what a productive day means as a manager, let go of the individual-contributor work you used to love, and start leading with real emotional intelligence.

3 audio modules
Redefining a Productive Day
Letting Go of the Work You Loved
Emotional Intelligence Starts With You
Weekly exercise
Blueprint Your Team Sync

Lisa — the AI management coach who helps you think, not just act

Most management challenges happen at the worst possible time — in the middle of a difficult conversation, late on a Sunday evening, or five minutes before a performance review. That's where Lisa comes in.

Lisa is not a chatbot that hands you a script. She is a trained coaching companion that guides you through your challenges using proven coaching techniques — asking the right questions, helping you see the situation clearly, and supporting you in finding your own best answer. Because the most effective managers don't just follow instructions; they develop their own judgement.

Coaches you through situations — asks powerful questions rather than just giving answers
Helps you build your own management instincts over time
Available 24/7 — evenings, weekends, whenever a challenge arises
Included with your subscription — always available
Built on insights from hundreds of real management scenarios
Learn more about Lisa
Lisa AI management coach — LeadWise coaching app
Coaching, not just answers
Available 24/7

The 12 behaviors of a great manager

It's hard to know which management skills actually matter, or where your own gaps are. LeadWise is built around 12 research-backed behaviours across three areas — relationships, developing yourself and others, and driving results — and your free self-assessment scores you on all 12, so you know exactly where to focus first.

Building Relationships

Great managers earn trust before they demand results. This covers how to communicate clearly, build psychological safety and create a team that genuinely wants to follow you.

Behaviours that are relevant here are:

Stay true to yourself and be reliable and consistent in your behaviours. Authentic managers build deeper trust by showing up the same way every day — their team always knows what to expect, which creates the psychological safety needed for high performance.
Role model collaboration and fully leverage the strengths of your team. Great managers do not work in silos — they actively break down barriers between people, celebrate collective wins and create an environment where the best idea wins regardless of where it comes from.
Create a psychologically safe environment where everyone feels included and valued. Inclusive managers proactively seek out different perspectives, address unconscious bias in their decisions, and ensure every team member has equal opportunity to contribute and grow.
Communicate openly, speak the truth and be radically transparent with your team. Clear communication means sharing context, explaining the "why" behind decisions, and giving people the information they need to do their best work — even when the message is difficult.

Developing Yourself & Others

The shift from individual contributor to manager is the hardest career transition there is. This helps you grow your self-awareness while actively developing the people around you.

Behaviours that are relevant here are:

Do not micromanage — delegate effectively to build trust and autonomy. Empowering managers give their team the space to own their work, make decisions and learn from mistakes. This frees you up to focus on leadership while growing the capabilities of everyone around you.
Coach your team rather than just telling them what to do. Ask powerful questions, listen actively and help your people find their own solutions. A coaching approach builds independence, critical thinking and long-term capability far more effectively than simply providing answers.
Cultivate a growth mindset and actively seek feedback to keep developing. The best managers are deeply curious — they reflect on their own performance, welcome challenges as learning opportunities, and model the kind of continuous improvement they expect from their team.
Attract, develop and retain talent by focusing on the strengths of your people. Career-enabling managers have regular, meaningful conversations about growth, connect their team members to new opportunities, and take genuine pride in watching the people they manage succeed and progress.

Growing Your Business

Being liked isn't enough — you need to deliver results. This covers how to set a clear direction, hold people accountable for outcomes, and drive strong team performance without micromanaging.

Behaviours that are relevant here are:

Articulate an inspiring vision and define high-level goals that connect daily work to a bigger purpose. Visionary managers help their team understand not just what they are working on, but why it matters — turning abstract strategy into clear, motivating direction.
Take responsibility for failures — your own and those of your team. Accountable managers do not deflect or blame others when things go wrong. They own the outcome, learn from it and move forward with integrity, which earns lasting respect from their team and stakeholders.
Prioritise ruthlessly, know your subject matter and roll up your sleeves when needed. Results-driven managers set clear expectations, remove blockers and keep their team focused on what truly moves the needle — while recognising and celebrating success along the way.
Anticipate and embrace change, and be comfortable navigating the unknown. Adaptable managers help their team stay calm and productive through uncertainty, pivot quickly when circumstances shift, and model the resilience and flexibility that modern organisations demand.

See exactly how you're growing as a manager

1

Day 1 — Self-assessment

60 statements scoring you across all 12 leadership behaviours, giving you a personalised starting point.

2

Month 3 — 360° feedback

Invite your manager and team to rate you on the same 12 behaviours — see how others actually experience your leadership.

3

Year 1 — Progress check

Retake your assessment at your one-year anniversary and see exactly how far you've come.

Everything you get with LeadWise

All included in your subscription. Nothing sold separately.

Free self-assessment

Rate yourself across 12 leadership behaviours and get a personalised report showing exactly where to focus.

360° feedback in month 3

Invite your manager and direct reports to rate you on the same behaviours — see how others experience your leadership.

Your 90-day roadmap

A guided path through your first 90 days as a manager, with milestones that keep you focused on what matters most early on.

AI coaching, always on

Unlimited access to Lisa, your AI-powered management coach — available 24/7, for as long as you're subscribed.

Honest about who LeadWise is for

We'd rather help the right people than sell to everyone.

LeadWise is a great fit if…

You've recently been promoted to manager and feel underprepared
You're about to step into your first management role
You've been managing for years but never had formal training and want to close the gaps
You want an outside perspective on your leadership through 360° feedback
You want practical skills you can apply immediately — not just theory
Your company doesn't offer structured leadership support
You want on-demand coaching without booking expensive sessions

It's probably not for you if…

You're looking for dedicated one-on-one human coaching sessions
You prefer in-person, instructor-led classroom training
You're looking for a heavily accredited MBA-style qualification
You want a live cohort experience with scheduled sessions

Start free. Stay for as long as it's working for you.

Traditional management training costs thousands. LeadWise gives you more — for a fraction of the price. Start with a 14-day free trial, no credit card required.

Monthly
34,99/month

Billed monthly · cancel anytime

New audio modules & exercises every week
Free self-assessment + 360° feedback in month 3
Your personalised 90-day roadmap
Unlimited access to AI coach Lisa
14 days free — cancel anytime
Start your free trial
Annual — Save 17%
349,99/year

Equivalent to €29,17/month · save €69,89 a year

New audio modules & exercises every week
Free self-assessment + 360° feedback in month 3
Your personalised 90-day roadmap
Unlimited access to AI coach Lisa
14 days free — cancel anytime
Start your free trial

Local pricing shown in the app.

Common questions ↓

Questions about LeadWise

Click "Download the app" anywhere on this site, or search for "LeadWise App" on the App Store or Google Play. Create your account and you can start your 14-day free trial immediately — no credit card required.
No. Download the app and start your 14-day free trial with no credit card required. You can add payment details any time before day 15 to keep your access.
You can add your payment details any time during days 11 to 14 to continue on a monthly or annual plan. If you don't, your access pauses on day 15 until you subscribe — there's no automatic charge.
New audio modules and a practical exercise every week, a free self-assessment, 360° feedback in month three, your personalised 90-day roadmap, and unlimited access to Lisa, our AI-powered management coach. There are no hidden costs or upsells.
LeadWise sends you weekly nudges so your practice doesn't slip when work gets busy. It's built to fit into a normal week, not compete with it — a few minutes at a time, with reminders that keep you on track.
LeadWise is €34,99 per month, or €349,99 per year (equivalent to €29,17/month — a 17% saving). Local pricing is shown in the app. Every plan includes a 14-day free trial with no credit card required.
You can cancel any time from your account settings in the app, or through the App Store or Google Play if that's where you subscribed. You'll keep access until the end of your current billing period.
Yes. Monthly and annual subscriptions renew automatically unless cancelled. You can cancel any time before your next renewal date and you won't be charged again.
LeadWise works for individual managers and for teams. If you're an HR or L&D leader, we offer group licensing so every manager in your organisation — from newly promoted to experienced — gets structured support, a personalised 90-day roadmap, and 360° feedback. Visit our Organizations page or contact us to discuss your needs.

Help for your hardest moments as a manager

Practical articles on the situations that actually come up — written for the moment you need them.

Ready to become the manager your team deserves?

Start with a free manager self-assessment and get your personalised leadership development report today.

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